Travellers prefer feeling at home
in Industry insights

Travellers prefer feeling at home

Interesting PWC statistics published recently provide great news for the bulk of our clients who offer a more personalized overnight experience. A lot more guests seem to want to feel at home when away! Over the next 3 years the number of guest houses in South Africa will grow by around 4.2% to an estimated 11 200 rooms in 2016. ~ Price Waterhouse Coopers South...

Read More

0

admin

24 Apr 2013
Using Google Analytics to track bookings and website performance
in E-Marketing

Using Google Analytics to track bookings and website performance

If you’re spending money and time to attract potential guests to your website, then you should track whether you are getting a return on your investment.  As an example: do you know how many visitors your site receives every day? Do you know which pages get viewed and which ones your potential guests spend the most time on? Insights like these will give you a...

Read More

0

admin

21 Apr 2013
Secure login for travel agents and tour operators
in Tools, tips and features

Secure login for travel agents and tour operators

If you regularly deal with travel agents or tour operators, you know that the management of their bookings can be very demanding. Agent phone calls and emails to provisionally block out dates, confirm or move bookings for their clients, can take up a lot of your time. A solution would be if agents could view availability for quotes and actually book in their clients, at...

Read More

0

admin

21 Apr 2013
Catering to travellers: Part 2
in Industry insights

Catering to travellers: Part 2

Our recent trip to Thailand provided some great insights from the other side of the industry. Instead of supplying the technology, we were using it. This week we highlight some things we felt differentiated our stay at particular guest houses or hotels; something that made us want to reward that hotel with a good review. Catering for all nationalities We were astonished at the range...

Read More

0

admin

17 Apr 2013
Catering to travellers: Part 1
in Industry insights

Catering to travellers: Part 1

This blog was written by Neil Emerick after returning from Thailand on a quest to experience online travel-, accommodation- and outing-bookings. Neil & Theresa are co-founders of NightsBridge. The challenge Recently, my wife and I took a trip to Thailand, which was quite splendid. However, with our Nightsbridge caps on we made it a rather different experience. The difference was we made absolutely no bookings...

Read More

0

admin

10 Apr 2013
What is a mobile site anyway?
in E-Marketing

What is a mobile site anyway?

Your website is set up, looking great and is fully functional with a booking link to encourage online bookings. Well done! The hard work is over now, right? Mmmm not quite… What does my website look like on a mobile phone? Have you tried to access your stunning site from a mobile phone’s browser? Yes, it will definitely show up. But chances are it will:...

Read More

0

admin

14 Mar 2013
More tips on great content for your accommodation business
in Improve your website

More tips on great content for your accommodation business

As we discussed in Why your accommodation business needs rich content, rich content is very important in all your online marketing efforts. With printed content you work on it once and leave it at that. Online content is more like a living, breathing sales person for your property. It is your job to make sure your ‘sales person’ is updated, polished and creates a great...

Read More

0

admin

12 Mar 2013
Why your accommodation business needs rich content
in Improve your website

Why your accommodation business needs rich content

“Content is not just king, it is the emperor of all things electronic” ~ Rupert Murdoch, 2010 It is becoming more and more important to have rich content (photographs, videos and text) available to a potential guest surfing the net. The online world is changing so fast that one of these days a guest will choose between you and your competitor only based on what...

Read More

0

admin

06 Mar 2013
International trend predictions
in Industry insights

International trend predictions

There have been a few international articles since the beginning of the year about the most important concepts in hospitality and tourism. Let’s have a look at some of the current travel trends: Quality over quantity Studies show that today’s traveller would rather save up for one special experience than go on more than one cheaper trip closer to home. Which could lead to more...

Read More

0

admin

22 Feb 2013
Page 3 of 812345...Last »